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New Synchrony Study Reveals Consumers May Not Recognize Hearing Loss Symptoms and Potential for Treatment

“Half of the surveyed audiologists reported they are diagnosing more young people with hearing impairments, and many suggested those young patients are in denial of the severity of their current or potential hearing loss.”

Synchrony’s “Hearing Health & Loss Prevention” study surveyed more than 2,000 consumers between the ages of 18 and 55, as well as 26 audiologists about their perceptions and behaviors regarding hearing loss, associated care and devices.In addition to limited awareness, stigma associated with hearing devices was a significant concern for consumers, including worries about visibility of devices and being perceived as “old” for wearing them.

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